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Course Description

A brand is a feeling that customers get when they experience you and your company. Our Establishing Your Brand mini-course will teach you how to create a brand story that will give your customers that feeling of trust and reassurance. We will identify what a brand is and create a brand story you can build upon throughout your entrepreneurial journey. 

 

 

Course Outline

  • What Is a Brand?
  • Your Brand Story?
  • Develop Your USP

Learner Outcomes

Upon completion, participants will be able to:

  • Understand what a brand is
  • Create their brand story
  • Define and develop their USP

 

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