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Course Description

Many businesses struggle, not because of a lack of marketing, but because their offers are unclear, misaligned or difficult to understand. This workshop focuses on helping participants design simple, valuable and clearly positioned offers that are easy for the right buyer to say yes to. Participants will learn how to package their services or products in a way that communicates value, solves real problems and supports consistent revenue. The session emphasizes clarity, confidence and strategic pricing — without pressure-based sales tactics.

Course Outline

  • Clearly define what you are selling and who it is for
  • How to avoid overcomplicating offers that confuse buyers
  • How to price offers with confidence and intention
  • The difference between features and outcomes — and why outcomes sell
  • How strong offers make marketing and sales easier
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Section Title
5/11/26: Designing Offers People Actually Say Yes To
Type
Virtual (Online/Discussion)
Days
M
Time
6:00PM to 7:30PM
Dates
May 11, 2026
Schedule and Location
View Details
Contact Hours
1.5
Location
  • Online
Delivery Options
Virtual Instruction  
Course Fee(s)
Course Fee non-credit $0.00