What is content marketing, and what does it mean for a small business? Is all marketing content marketing? Learn the basics of content marketing and how it differs from inbound marketing. In the end, you'll be prepared to put together a marketing strategy that includes any variety of content marketing including videos, blogs or podcasts. This course prepares you for the HubSpot Content Marketing Certification exam.
This is an instructor-led virtual course that requires live interaction between instructors and students on assigned days.